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Branded Product Development
Project type
Duck Dynast Custom Duck Flavored Dog Treats
Date
2015
This project was an innovation that I came up with to ride the popularity of the Duck Dynasty wave.
We developed 8 dog treats for the Duck Dynasty brand. Baked and Extruded dog treats.
The ultimate goal was to create a product that would easily allow us to get into Walmart so that we could then expand our products to our main offerings.
The strategy worked.
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